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Video Production Tools and Tips

Video Production tips and tricks by Digital LunchBox’s team of professional artists.

Get Your Money’s Worth: Buying the Fresh Perspective of a Qualified Outsider

By Creative Video Concepts, Video Production Tools and Tips
”What are you buying when you hire a video production company? Better equipment than your iPhone? The important feeling of a large crew? An editing suite in the art district with hipster vibes and a latte machine? Perhaps consider buying a fresh perspective from a qualified outsider. In a previous post, I discussed why a company might choose to outsource...
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Should I hire a video production company, or create my own video in-house?

By Creative Video Concepts, Video Production Filming, Video Production Tools and Tips
For companies with limited in-house marketing resources, sometimes it's hard to "know when to say when" to taking on a video task. As co-founder and owner of Digital Lunchbox, I’ve witnessed the “inside view” of how companies in the Springfield, Missouri region both produce and consume video. Here are some general principles that leaders, owners and marketing directors should follow...
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3 Tips for Creating Better Business Brand Videos

By Creative Video Concepts, Video Production Tools and Tips
It can be a daunting task to plan a compelling brand video for your company’s products or services. Whether you're a large tech company, a small manufacturer, a healthcare provider, or whatever products and services your company might provide... these tips constitute the basics.  They translate to nearly any video that helps convey a company's brand essence. We're brand video...
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Food Photography & Video That Stands Out – In A Good Way

By Creative Video Concepts, Video Production Filming, Video Production Tools and Tips

3 Tips for Food Footage That Rocks Your Brand Ever seen a video ad or TV commercial where the food was, well… less than appetizing?  Under studio lights ice cream melts, salads wilt and sauces run all over the place.  Ugh.  Some photographers spend their entire lives mastering this specialized craft, and that experience shows in their work. As a…

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Telling The Story Worth Telling: “Legacy of Heroes” In 4K With Sony’s PXW-FS7

By Creative Video Concepts, Video Production Filming, Video Production Tools and Tips

Sometimes a story worth telling simply must be told. If you follow us on social media, you may have noticed a little film we released last week titled Legacy of Heroes: Missouri’s Vietnam Veterans Memorial.  Up front I’d like to make it perfectly clear that we were not paid to create this film.  Sometimes a story worth telling simply must…

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How To Almost Die… and Become Better Because Of It

By Creative Video Concepts, Video Production Filming, Video Production Tools and Tips

Five years ago this week, I sat in a hospital bed completely and utterly content to ignore my chosen profession – making videos. This was a weird and beautiful moment in my life that I hope everyone has the opportunity to experience. Well, let’s back up a bit.  I don’t desire that everyone go through the struggles my wife, family…

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