Our video team at Digital Lunchbox creates social media video ads in Branson, Missouri as well as broadcast TV work and a variety of digital advertising platforms. Here's a look behind the scenes at how one of these ads was created. The ad featured in the video above was created for The Track Family Fun Parks Holiday Ice Skating Experience....
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”To the novice, one might think that the beginning of a video production is the shoot. However, there is much more going on behind the scenes. To the novice, one might think that the beginning of a video production is the shoot. However, whether the shoot commences in a studio, on an exotic location or at a client’s facility, there...
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If your video producer isn’t making your life easier, then we need to have a talk. As a professional providing video production services in Springfield, Missouri and the surrounding region, it’s easy to get bogged down in the details of creating videos and take for granted the #1 benefit to the marketing director or brand manager I'm serving: Oftentimes the...
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”What are you buying when you hire a video production company? Better equipment than your iPhone? The important feeling of a large crew? An editing suite in the art district with hipster vibes and a latte machine? Perhaps consider buying a fresh perspective from a qualified outsider. In a previous post, I discussed why a company might choose to outsource...
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If you're not thinking about next summer's advertising campaign, better think again! Jason's back with practical tips for how late in the year you can capture those "summer-like" visuals for your video ads. Summer! If the advertising for your product or service relies on outdoor visuals, now is the time to gather that footage. Don’t wait until November to make...
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We're taking a behind the scenes look at a resort hotel video production in Branson, Missouri created by Digital Lunchbox for Chateau on the Lake Resort, Spa and Convention Center. If you didn't catch our first article in which we discuss steps to consider even before you hire a video producer, you can check it out here. It's All About...
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My team and I have experience in resort video production in Branson, Missouri. This article is based on our experiences creating video content for broadcast, social media and other digital platforms. (This is Part 1 of our Hotels and Resorts mini-series -- part 2 is posted here.) Every hotel or resort property is different, therefore every hotel or resort video...
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For companies with limited in-house marketing resources, sometimes it's hard to "know when to say when" to taking on a video task. As co-founder and owner of Digital Lunchbox, I’ve witnessed the “inside view” of how companies in the Branson/Springfield, Missouri region both produce and consume video. Here are some general principles that leaders, owners and marketing directors should follow...
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It can be a daunting task to plan a compelling brand video for your company’s products or services. Whether you're a large tech company, a small manufacturer, a healthcare provider, or whatever products and services your company might provide... these tips constitute the basics. They translate to nearly any video that helps convey a company's brand essence. We're brand video...
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